Heineken has signed an agreement with Iberdrola to offer renewable electricity at a special discount and a subsidized rate for the brewery’s hotel and catering customers. Hotels, restaurants and cafeterias that want to benefit from this discount will be able to access it through the online business platform of the Dutch company, Eazle.
Iberdrola also offers a series of intelligent solutions designed to reduce the additional electricity bill and the impact of hotel establishments on the environment. Thus, this agreement may lead to a cost cut for hospitality professionals while contributing to the sustainability of the sector, implementing self-consumption methods such as photovoltaic panels or charging points for electric vehicles, among others.
This final project will be in force from the beginning of its application last month until this year, starting with clients from Seville, Cádiz, Huelva and Málaga and later extending to the rest of Spain. The agreement is part of a series of Heineken strategies to promote its sustainability and that of the sector, which aims to reduce its net CO2 emissions by 30% by 2025.
A strategic agreement
The director of Corporate Relations and Sustainability of Heineken Spain, Carmen Ponce, highlighted that alliances with partners as strategic as Iberdrola allow the group to advance on the path “to offer the hotelier its sustainable transition with the best conditions”.
For his part, the commercial director of Iberdrola, Alfonso Calderón, pointed out that the agreement “is a step in the strategic commitment as a partner of Heineken to cover all its renewable energy needs and that of its entire value chain, in a common interest to decarbonise the economy”.
new alliance
This alliance also adds to previous agreements between the two groups, such as the signing of a ‘PPA’ contract for the photovoltaic plant in Andévalo (Huelva) which ensures the long-term supply of renewable energy for the four factories in Spain and the brewery’s icines or for the use of charging point infrastructure for electric vehicles at the Heineken Spain facilities.
In addition, in the last three years, Heineken has allocated more than 576 million euros to support the competitiveness of the hospitality sector. Also since 2010 ica sustainable through its pioneering last mile delivery project.